The Global Outdoor Power Equipment Market (屋外用電動機器市場), valued at $30.5 billion in 2023, is projected to experience robust growth over the next decade. According to recent industry analysis, the market is expected to grow at a compound annual growth rate (CAGR) of 3.1%, reaching an estimated $42.8 billion by 2034. This growth is largely attributed to the increasing adoption of landscaping services and a rising demand for sustainable solutions in outdoor maintenance.
Outdoor power equipment encompasses a range of motorized tools designed for outdoor tasks, including lawn maintenance, landscaping, and property beautification. These tools—ranging from electric and battery-powered mowers to gasoline-powered chainsaws—are essential for both residential and commercial users who seek efficient and effective means of maintaining their outdoor spaces.
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Market Drivers and Trends
The increasing popularity of landscaping services is one of the primary drivers of market growth. In developed regions such as North America, more households and businesses are investing in landscaping to enhance property aesthetics. According to the National Gardening Survey 2023, participation in lawn and gardening activities reached a five-year high in the U.S., with 80% of households engaging in these activities in 2022. Spending on lawn and gardening has also seen a notable increase, with an average household expenditure of $616 in 2022, up from $542 in 2021.
As commercial organizations recognize the importance of well-maintained outdoor spaces, the demand for outdoor power equipment continues to rise. Tools such as lawn mowers, hedge trimmers, and blowers are pivotal in supporting landscaping professionals who service various sectors, including sports field maintenance, forestry, and commercial nurseries.
The outdoor power equipment market is also witnessing a significant shift towards sustainability. Traditional gas-powered equipment is being scrutinized for its environmental impact, prompting a surge in the adoption of battery-powered tools that offer cleaner operation and reduced noise levels. In 2023, Kress Commercial launched a powerful line of 60V outdoor power equipment, enabling landscapers to transition from harmful gas-powered machines to eco-friendly alternatives.
Regional Insights
North America is currently the leading market for outdoor power equipment (Marché des équipements électriques extérieurs), accounting for a substantial share in 2023. The region's significant landscaping sector, combined with a growing interest in gardening and the adoption of cutting-edge technologies—such as autonomous robots—fuels market expansion. As U.S. golf courses continue to grow in number, the demand for high-quality outdoor maintenance equipment becomes even more pronounced.
Innovations and Key Players
As the outdoor power equipment industry evolves, companies are prioritizing innovation to meet changing consumer needs. Major players are increasingly shifting from fossil fuels to battery-powered products, reducing emissions across their product lines. The introduction of robotic and automated outdoor equipment equipped with specialized sensors highlights this trend, enabling devices to operate autonomously while navigating around obstacles.
Key companies in the outdoor power equipment market include Atlas Copco, Husqvarna Group, Honda, Deere Company, and Stanley Black Decker, among others. These companies are investing in research and development, partnerships, and product innovations to enhance their competitive edge in a growing market.
Recent Developments
In October 2023, Stanley Black Decker showcased its latest lineup of professional-grade electric and gas-powered products at the Equip Expo 2023, reinforcing its commitment to advancing outdoor power solutions. Similarly, Husqvarna introduced its Aspire range, featuring a full suite of products compatible with the Power for All battery system, further highlighting the trend toward electrification in the industry.
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